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Category Manager

Date: Mar 14, 2023

Location: Batavia, IL, US

Company: AGCO

Category Manager


Who we are looking for:


At AGCO, we believe that when our employees succeed, our business succeeds. It’s a people philosophy that we believe and invest in.  We make sure all our employees – in every function, every geography and at every level – have the tools they need to be successful and take charge of their career. Because when our people grow, our business grows. Every day. Every way.


The AGCO Parts Division has an exciting opportunity for a high-impact Category Manager to join its team in delivering extraordinary results at the North American Parts office located in Batavia, IL. This individual will be responsible for managing the P&L, marketing activities, and creative messaging and value proposition to continue to build the AGCO Parts brand of key product categories. This role will be vital in supporting the field Aftersales managers in its promotion and execution of key activities to the AGCO dealer network across North America.  Additionally, this role will be responsible for program and promotions planning and development aimed at strengthening AGCO’s aftersales support throughout the lifecycle of machine ownership and collaborate with the Fendt Brand and Massey Ferguson Brand teams.



What you will do:


  • Collaborate with the Sales department to develop programs and initiatives that target growth within managed preventative maintenance categories.
  • Product Management: ensure completeness of portfolio, product quality, supplier alignment and pricing competitiveness along with performance of assigned categories.
  • Develop and maintain comprehensive product reference material that is both dealer and end-user facing. In addition, maintain and organize product data including key specifications, marketing support material, and competitive comparisons. 
  • Create best in class marketing support collateral for dealer and retail channels in including training materials on product differentiation and capabilities, along messaging that showcases key product features and benefits.
  • Analyze product performance and report out on opportunities, risks, and key activities that will drive category sales and engagement.
  • Manage the Go-to-Market marketing strategy for new product launches.


What you will bring:


  • A minimum of 3 years of product management or marketing experience
  • Experience in category management, product management, or OEM experience
  • Strong analytical and problem-solving skills with the ability to interpret data and make data-driven decisions.
  • Excellent communication and interpersonal skills to build relationships with internal and external stakeholders.
  • Proven track record of delivering results in a fast-paced and dynamic environment.
  • Proficiency in Microsoft Office Suite and other relevant software applications.


A plus if you have:

  • Knowledge of agricultural practices, trends, and regulations.
  • A high degree of organization and time management
  • Capacity to work independently
  • Creative thinker with an analytical mind

What we offer:


Experience our global diversity and enterprising spirit while helping us create innovative technologies and a positive impact that helps feed the world’s nearly 8 billion people. From the day you decide to join AGCO, we want to engage and excite you and we’re clear on where we want to go as a business and we trust you to help us there. Whether you want to learn a new skill or you aspire to do something different, we can help you develop the skills you need to take your career - and our business - to the next level.


We also invite you to “Make the Most of YOU” - Benefits include: health care and wellness plans, flexible and virtual work options (where available), 401(k) Savings Plan with company match, paid holidays and paid time off, flexible spending accounts, reimbursement for continuing education, company philanthropic programs, company perks programs, and much more…


Please note that this job posting is not designed to cover or contain a comprehensive listing of all required activities, duties, responsibilities or benefits and may change at any time with or without notice.


AGCO is proud to be an Equal Opportunity Employer.

We maintain a drug-free workplace and perform pre-employment substance abuse testing.


AGCO is a global leader in the design, manufacture and distribution of agricultural engineering with a portfolio of exciting international brands which deliver solutions to farmers in 140 countries through a full line offer from tractors and combine harvesters to protein production systems and smart farming software solutions – to an environment where the future is happening now. Join us as we bring agriculture into the future.

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