Digital Marketing Manager Job
Date: Feb 9, 2021
Location: Tremont, IL, US
Company: AGCO
Digital Marketing Manager
Position Overview
Precision Planting is a leading provider of planting and harvest technology in the Precision Ag Industry. We design innovative products that solve yield-robbing issues for farmers. We are seeking a highly motivated individual to serve as the Digital Marketing Manager. This individual will be responsible for leading our digital marketing efforts and the digital marketing team.
Primary Responsibilities
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Manage a small team of people focused on our digital presence - website, search presence, social media, email, and digital advertising.
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Be a working leader - with a small team, you will have both leadership and tactical responsibilities as you grow the team.
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Managing, guiding, and training the digital marketing team and motivating them to achieve their goals. Also lead the hiring and firing of employees on the team, as needed.
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Build our global digital marketing roadmap by planning, developing, implementing and managing the overall digital marketing strategy.
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Work with an agency on planning, make sure plans are executed and creative/posts/emails are updated/sent.
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Develop, monitor, and report key performance metrics. Work to align metrics to business outcomes.
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Create a working environment that is in line with Precision Planting’s culture and leadership principles.
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Cultivate strong relationships with Precision Planting sales team and Precision Planting dealers.
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Develop strategies for both corporate digital promotions as well as dealer digital marketing strategies.
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Manage and improve online content, using the latest tools and strategies to execute exceptionally.
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Monitor and stand out above the competition.
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Stay up-to-date with digital technology developments.
Qualifications
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Bachelor degree
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5+ years experience in digital marketing
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Excellent people and time management skills
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Excellent communication skills, written and verbal
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Highly motivated
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Computer skills: Microsoft Office Suite -- Word, PowerPoint, Excel, and Outlook
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Demonstrable experience in designing and implementing successful digital marketing campaigns
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Strong understanding of how current digital marketing channels function
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Management Experience Preferred
AGCO is an equal opportunity employer.
Nearest Major Market: Peoria
Job Segment:
Marketing Manager, Manager, Advertising, Channel Marketing, Marketing, Management